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On the art and trade of copywriting...
Welcome to my copywriting blog. Here you can read posts about writing, marketing, SEO, and, if you'd like, how to become a copywriter yourself.
The first step in writing content that sells for you must be writing copy that sells me. Updates, thoughts, rants, techniques, views. I try not to be all talk. I try to say something.
This is a blog about copywriting created by a copywriter, not to sugar-coat it in any way. I occasionally provide insights, complaints, observations, and even content that would be helpful to someone wishing to work as a copywriter or hire one.
I've worked with dozens of clients in multiple sectors to advertise their products and services during my years as a professional copywriter and marketing consultant. In that time, I've learned a few things that I'm delighted to impart.
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